John Tesar is a damn great chef. He is also as adept at navigating social media as he is the nuances of aging meat and fine seafood. His knack for promotion via Twitter and Facebook has, in the eyes of others in the restaurant industry, given them permission to flex their muscles. Where Tesar has succeeded, most others have bombed.
Fusion Taco in Houston, a food truck that went brick-and-mortar in 2013, is one such case. Co-owner Julia Sharaby, reportedly having taken issue with a perceived dis from Alison Cook and being left off the Houston Chronicle restaurant critic’s Top 100 Restaurants list, let loose her fury. It was noted by a couple of food blogs, but that was it. Flash and fizzle. The food at Fusion Taco is much the same. Continue reading